With direct marketing, you cut out the advertising middleman and go directly to consumers. Today’s options range from traditional print media to more sophisticated online activities. The Elivate team can create direct marketing tools and direct your campaign. Examples include:
The goal of direct marketing is to seek a specific action. Sometimes this is a sale, but just as often, it is seeking something else. The direct marketing format helps to determine which responses are more likely. These include:
With direct marketing, Elivate can target consumers who are more likely to choose your product. Using geography, personal affiliations or expressed interest to limit the advertising, there’s a better chance of reaching the right audience. You can personalize your message, making it have a greater chance of acceptance and effectiveness..
Business costs are limited by targeting your ads. This cost-effective approach adds up to a better return on your investment.
The circle continues with measurable results. Elivate can build in success markers and use them to track the overall success of your direct marketing campaigns. This leads to more effective marketing as you move forward.
Talk to the Elivate team to discover what we can do for you.